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embarrassment
Embarrassment or awkwardness is an emotional state that is associated with mild to severe levels of discomfort, and which is usually experienced when someone commits (or thinks of) a socially unacceptable or frowned-upon act that is witnessed by or revealed to others. Frequently grouped with shame and guilt, embarrassment is considered a "self-conscious emotion", and it can have a profoundly negative impact on a person’s thoughts or behavior.Usually, some perception of loss of honor or dignity (or other high-value ideals) is involved, but the embarrassment level and the type depends on the situation.